My 2 biggest DM successes, and 1 failure
Direct Marketing is all about maximizing results with minimal investment. You can’t do that without trying new things, learning, adapting, and honing as you go. Here are a few examples of ...
Archives from: February, 2010
What Will We Do With All The Phone Books?
I was in Portland recently visiting a friend and by the end of the weekend decided it was time I join in the mobile world and upgrade my phone. There wasn’t one major event that prompted this, but ...
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- Refuse to be the ugly stepsister: Why good design matters in direct marketing 9-01-2010
- Use the mailbox, not the inbox, to find new customers 8-02-2010
- The One-Two Punch: Integrating Direct Mail and E-mail 6-29-2010